{"id":27013,"date":"2012-06-05T15:35:43","date_gmt":"2012-06-05T13:35:43","guid":{"rendered":"http:\/\/www.article-marketing.eu\/comunicati\/senza-categoria\/mario-kaiser-4-concetti-per-unidea\/"},"modified":"2012-06-05T15:35:43","modified_gmt":"2012-06-05T13:35:43","slug":"mario-kaiser-4-concetti-per-unidea","status":"publish","type":"post","link":"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/","title":{"rendered":"Mario Kaiser &#8211; 4 concetti per un&#8217;idea"},"content":{"rendered":"<p><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">Le Olimpiadi di Londra sono green e sostenibili<\/strong>. Che cosa significa? <strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">Archilight<\/strong> ha intervistato l&#8217;architetto<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">Mario Kaiser<\/strong>, <strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">Principal Design Advisor dell&#8217;Olympic Delivery Authority<\/strong>. La persona che supervisiona e coordina i progetti del Parco Olimpico per conto del governo inglese. A noi spiega perch&eacute; i Giochi Olimpici possono diventare un modello per i <strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">grandi future events<\/strong>.<\/p>\n<p>&#8220;La parola <em style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">sostenibilit&agrave;<\/em> oggi ha molteplici significati. In un contesto globale, acquista una valenza sociale&#8221; spiega &#8220;l&#8217;evento &egrave; solo un&#8217;opportunit&agrave; per attirare investimenti che servono alla citt&agrave;. Le Olimpiadi devono lasciare un patrimonio alla City, primo vero committente&#8221;.<br \/>4 sono le parole chiave che rappresentano i focus del concetto <strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">sustainable, <\/strong>intorno al quale &egrave; stato costruito l&#8217;evento. Primo, <strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">riqualificazione urbana<\/strong>: &#8220;Il progetto dell&#8217;Olympic Village &egrave; localizzato a Stratford, nell&#8217;area di Lee River Valley e coinvolge la rigenerazione di un centinaio di ettari di suoli degradati &#8211; racconta l&#8217;architetto &#8211; &egrave; un&#8217;area con un alto tasso di criminalit&agrave; e di disoccupazione, vivono razze diverse, serve omogeneit&agrave; urbana. Qui abbiamo investito, accelerando un processo che avrebbe richiesto venticinque anni&#8221;.<\/p>\n<p><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">Mobilit&agrave; urbana<\/strong>: &#8220;Sono attesi nel Parco Olimpico, cuore dei Giochi, oltre 250mila visitatori e tutti dovranno muoversi con i mezzi pubblici, non sono previste altre vie d&#8217;accesso e non esistono parcheggi. Abbiamo potenziato i servizi, sar&agrave; possibile raggiungere il parco dal centro di Londra in soli 7 minuti, ma non sar&agrave; possibile muoversi diversamente&#8221;. E specifica: &#8220;Stratford, a est di Londra, &egrave; l&#8217;area verso cui punta la strategia d&#8217;espansione della citt&agrave; perch&eacute; qui c&#8217;&egrave; una buona possibilit&agrave; di sviluppo e una buona infrastruttura di trasporto&#8221;.<\/p>\n<p>Continua a leggere su Archilight: <br \/><a href=\"http:\/\/www.archilight.it\/GetPage.pub_do?id=8a8a8ab711a17da80111a2749a7304be&amp;_JPFORCEDINFO=4028e415379caf5101379cb136aa0003\">http:\/\/www.archilight.it\/GetPage.pub_do?id=8a8a8ab711a17da80111a2749a7304be&amp;_JPFORCEDINFO=4028e415379caf5101379cb136aa0003<\/a><\/p>\n<p>Mario Kaiser<br \/>Four concepts, one idea<\/p>\n<p><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">The London Olympics are green and sustainable<\/strong>. What does this really mean? <strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">Archilight<\/strong> asked Architect<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">Mario Kaiser<\/strong>, <strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">Principal Design Advisor for the Olympic Delivery Authority<\/strong>. He is the person in charge of supervising and coordinating the projects for the Olympic Park on behalf of the British government. In this interview he explains us why the Olympic Games can become a reference for <strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">great events of the future<\/strong>.<\/p>\n<p>&ldquo;Today, the term <em style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">sustainability<\/em> has many different meanings, and in a global world it takes on a social sense&rdquo; he explains &ldquo;a major event is an opportunity to attract investments that will benefit the whole city. The Olympics must create a legacy for the city as its primary commitment&rdquo;.<\/p>\n<p>There are 4 keywords that represent the core of the <strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">sustainable <\/strong>concept<strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\"> <\/strong>around which the event was built. First, <strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">urban development<\/strong>: &ldquo;The Olympic Village was built in Stratford, in the Lee River Valley area, and involved the redevelopment of hundreds of hectares of degraded land &ndash; the architect says&ndash; the area has high crime and unemployment rates, hosting many different ethnic communities and where urban homogeneity is strongly needed. We invested here, thus accelerating a process that would have required 25 years to be completed&rdquo;.<\/p>\n<p><strong style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background-color: transparent;\">Urban mobility<\/strong>: &ldquo;The Olympic Park, the heart of the Games, is expected to accommodate 25,000 visitors who will need to move with public means of transportation, access with other means is forbidden and there are no car parks. We improved public services so that visitors can reach the Park from the centre of London in only 7 minutes and public means of transportation is the only way&rdquo;. He adds: &ldquo;Stratford, in east London, is where the city is expanding because this area has good growth potential and transportation infrastructure&rdquo;.<br \/>Read more on Archilight:<br \/>http:\/\/www.archilight.it\/GetPage.pub_do?id=8a8a8ab711a17da80111a2749a7304be&amp;_JPFORCEDINFO=4028e415379caf5101379cb136aa0003&amp;language=ENG<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le Olimpiadi di Londra sono green e sostenibili. Che cosa significa? Archilight ha intervistato l&#8217;architettoMario Kaiser, Principal Design Advisor dell&#8217;Olympic Delivery Authority.<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"cybocfi_hide_featured_image":"","footnotes":""},"categories":[27],"tags":[26375,36214,36213],"class_list":["post-27013","post","type-post","status-publish","format-standard","hentry","category-arte-e-cultura","tag-archilight","tag-mario-kaiser","tag-olimpiadi-di-londra-2012"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mario Kaiser - 4 concetti per un&#039;idea - Article Marketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mario Kaiser - 4 concetti per un&#039;idea - Article Marketing\" \/>\n<meta property=\"og:description\" content=\"Le Olimpiadi di Londra sono green e sostenibili. Che cosa significa? Archilight ha intervistato l&#039;architettoMario Kaiser, Principal Design Advisor dell&#039;Olympic Delivery Authority.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/\" \/>\n<meta property=\"og:site_name\" content=\"Article Marketing\" \/>\n<meta property=\"article:published_time\" content=\"2012-06-05T13:35:43+00:00\" \/>\n<meta name=\"author\" content=\"Redazione Comunicati Stampa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redazione Comunicati Stampa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/\"},\"author\":{\"name\":\"Redazione Comunicati Stampa\",\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/#\/schema\/person\/44372e4d4d0fa797b18e03ed1ace9017\"},\"headline\":\"Mario Kaiser &#8211; 4 concetti per un&#8217;idea\",\"datePublished\":\"2012-06-05T13:35:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/\"},\"wordCount\":630,\"commentCount\":0,\"keywords\":[\"archilight\",\"Mario Kaiser\",\"Olimpiadi di Londra 2012\"],\"articleSection\":[\"Arte e cultura\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/\",\"url\":\"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/\",\"name\":\"Mario Kaiser - 4 concetti per un'idea - Article Marketing\",\"isPartOf\":{\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/#website\"},\"datePublished\":\"2012-06-05T13:35:43+00:00\",\"author\":{\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/#\/schema\/person\/44372e4d4d0fa797b18e03ed1ace9017\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.article-marketing.eu\/comunicati\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mario Kaiser &#8211; 4 concetti per un&#8217;idea\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/#website\",\"url\":\"https:\/\/www.article-marketing.eu\/comunicati\/\",\"name\":\"Article Marketing\",\"description\":\"article marketing &amp; press release\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.article-marketing.eu\/comunicati\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/#\/schema\/person\/44372e4d4d0fa797b18e03ed1ace9017\",\"name\":\"Redazione Comunicati Stampa\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/www.article-marketing.eu\/comunicati\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/50e5c6421d3072f42e7ace803501602c60d75233d34e29fd05feb91c8760b792?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/50e5c6421d3072f42e7ace803501602c60d75233d34e29fd05feb91c8760b792?s=96&d=mm&r=g\",\"caption\":\"Redazione Comunicati Stampa\"},\"url\":\"https:\/\/www.article-marketing.eu\/comunicati\/author\/redazione-comunicati-stampa\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mario Kaiser - 4 concetti per un'idea - Article Marketing","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/","og_locale":"it_IT","og_type":"article","og_title":"Mario Kaiser - 4 concetti per un'idea - Article Marketing","og_description":"Le Olimpiadi di Londra sono green e sostenibili. Che cosa significa? Archilight ha intervistato l'architettoMario Kaiser, Principal Design Advisor dell'Olympic Delivery Authority.","og_url":"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/","og_site_name":"Article Marketing","article_published_time":"2012-06-05T13:35:43+00:00","author":"Redazione Comunicati Stampa","twitter_card":"summary_large_image","twitter_misc":{"Scritto da":"Redazione Comunicati Stampa","Tempo di lettura stimato":"3 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/#article","isPartOf":{"@id":"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/"},"author":{"name":"Redazione Comunicati Stampa","@id":"https:\/\/www.article-marketing.eu\/comunicati\/#\/schema\/person\/44372e4d4d0fa797b18e03ed1ace9017"},"headline":"Mario Kaiser &#8211; 4 concetti per un&#8217;idea","datePublished":"2012-06-05T13:35:43+00:00","mainEntityOfPage":{"@id":"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/"},"wordCount":630,"commentCount":0,"keywords":["archilight","Mario Kaiser","Olimpiadi di Londra 2012"],"articleSection":["Arte e cultura"],"inLanguage":"it-IT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/","url":"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/","name":"Mario Kaiser - 4 concetti per un'idea - Article Marketing","isPartOf":{"@id":"https:\/\/www.article-marketing.eu\/comunicati\/#website"},"datePublished":"2012-06-05T13:35:43+00:00","author":{"@id":"https:\/\/www.article-marketing.eu\/comunicati\/#\/schema\/person\/44372e4d4d0fa797b18e03ed1ace9017"},"breadcrumb":{"@id":"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.article-marketing.eu\/comunicati\/arte-e-cultura\/mario-kaiser-4-concetti-per-unidea\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.article-marketing.eu\/comunicati\/"},{"@type":"ListItem","position":2,"name":"Mario Kaiser &#8211; 4 concetti per un&#8217;idea"}]},{"@type":"WebSite","@id":"https:\/\/www.article-marketing.eu\/comunicati\/#website","url":"https:\/\/www.article-marketing.eu\/comunicati\/","name":"Article Marketing","description":"article marketing &amp; press release","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.article-marketing.eu\/comunicati\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Person","@id":"https:\/\/www.article-marketing.eu\/comunicati\/#\/schema\/person\/44372e4d4d0fa797b18e03ed1ace9017","name":"Redazione Comunicati Stampa","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.article-marketing.eu\/comunicati\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/50e5c6421d3072f42e7ace803501602c60d75233d34e29fd05feb91c8760b792?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/50e5c6421d3072f42e7ace803501602c60d75233d34e29fd05feb91c8760b792?s=96&d=mm&r=g","caption":"Redazione Comunicati Stampa"},"url":"https:\/\/www.article-marketing.eu\/comunicati\/author\/redazione-comunicati-stampa\/"}]}},"_links":{"self":[{"href":"https:\/\/www.article-marketing.eu\/comunicati\/wp-json\/wp\/v2\/posts\/27013","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.article-marketing.eu\/comunicati\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.article-marketing.eu\/comunicati\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.article-marketing.eu\/comunicati\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.article-marketing.eu\/comunicati\/wp-json\/wp\/v2\/comments?post=27013"}],"version-history":[{"count":0,"href":"https:\/\/www.article-marketing.eu\/comunicati\/wp-json\/wp\/v2\/posts\/27013\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.article-marketing.eu\/comunicati\/wp-json\/wp\/v2\/media?parent=27013"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.article-marketing.eu\/comunicati\/wp-json\/wp\/v2\/categories?post=27013"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.article-marketing.eu\/comunicati\/wp-json\/wp\/v2\/tags?post=27013"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}